In 1974, fresh out of Vo-Tech school, Greg started his photography career working along side his dad, Don Thoen. Their business philosophy of “Exceed the Need” as their number one priority, has served them well over the years. It is, and always has been, the primary goal that has supported the success of Thoen & Associates; thru both growing and shrinking economic times.
This goal is the framework behind the “Word of Mouth - Client Referrals” that is the mainstay of their advertising outreach.
Their reputation for quality work and personal attention (details) spread. Soon, Thoen & Associates became the respected, talented and versatile, problem solving studio it is today. To learn more details about the history and see photos; visit our History page.
In 1985, Jeff Natrop joined the team as Greg’s “Right Hand Man”; they’ve been together ever since. They combine their creative talents on each and every project. Whether it’s a complex composite for a large graphic or a widget for a website; large or small - they like them all.
Clients love the way Greg & Jeff handle the digital work-flow without slowing down the day’s session. With one or both working the camera(s) as needed, and the other working the files; you’re assured that the results and deadlines are met with ease.
Jeff’s background includes a degree in professional photography from Brooks Institute. He hones his skills thru seminars, blogs, forums, and of course - day in - day out work. His photography world revolves around Photoshop. (Rumor has it he sleeps with the latest Photoshop book under his pillow).
Kim (or “Kimmer” as Greg calls her), is the friendly face that will greet you when you come in.
She is Greg's wife, and our “Girl Friday”.
She handles the books, phone, last minute props, lunch, and what ever else that pops up.
Greg and Jeff collaborate with people from all types of backgrounds and industries. Each day they look forward to the next project and have always said, "yes the image is important, but more importantly, who's the intended viewer. Once you understand who the target market is and how the image will be used, this gives you the best insight as to how to go about making it happen".
Simply making a pretty picture regardless of the cost, doesn't cut it. There is so much of those type images out there now via the Internet, etc. that consumers are visually deluged with images that don't motivate them to stop, look and buy.
Advertising photography is an investment. In todays market, you really need to make sure you choose wisely. Thus, their mission statement is as follows;
“We believe our success is measured by the degree to which we satisfy our clients and contribute to their success.
Our goal is to insure that their investment pays off big time!”
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